Campaign Analytics

Deep dive into campaign performance and edge drivers

10 Campaigns · 30 Mar – 21 May 2026

Campaign Health Scorecard

Expectancy

+-1.14R
⚠ Poor

Win Rate

30.0%
✓ Good

Payoff Ratio

1.06×
⚠ Needs Attention

Profit Factor

0.45
⚠ Poor

Right Tail Presence

0
⚠ Needs Attention
✦

Executive Insight

Campaign performance remains strongly positive despite a sub-30% win rate due to a 1.06× payoff ratio and -1.14R realized expectancy per campaign. Returns are moderate — the top campaign alone generated 0.0% of total R, confirming significant right-tail dependence. Expansion regime setups deliver -1.00R avg per campaign and represent the primary edge. Structural Invalidation remains the dominant failure mode and should be monitored closely to protect expectancy.

Campaign Efficiency

30.0%

Win Rate

3 won · 7 lost

1.06×

Payoff Ratio

avg win R : avg loss R

0.45

Profit Factor

total win R : total loss R

Campaign Output

+-11.38R

Total R Gained

cumulative across all

+3.15R

Avg Winning

avg R per winning

-2.98R

Avg Losing

avg R per losing

Execution Quality

2.9

Avg Attempts / Campaign

trades taken per setup

0

Right Tail Presence

campaigns >30R

Cumulative R by Campaign

Running RPeak R

Convexity Overview

Skewness

+1.14

Right Tail Campaigns

0

Top 1 Campaign Contribution

0.0%

Top 3 Campaign Contribution

0.0%

Convexity Assessment

Moderate

Returns are driven by a small number of large winners.

Campaign Extremes

Best Campaigns

Setup 4
+7.42R
Setup 3
+1.67R
Setup 1
+0.35R

Worst Campaigns

Setup 8
-5.00R
Setup 10
-5.00R
Setup 5
-4.00R
Setup 6
-3.00R
Setup 9
-2.00R

Best : Worst Magnitude Ratio

1.5×

Total winning R

+9.44R

Total losing R

-19.00R

R Distribution by Frequency

Distribution Intelligence

Median Campaign

-1.5R

Average Campaign

+-1.14R

Skewness

+1.14

Interpretation

A minority of campaigns generate the majority of returns.

Exit Reasons Analysis

Exit ReasonFreqAvg RTotal R
Structural Invalidation7-2.62R-18.33R
Panic Exit2+3.29R+6.59R
Breakeven Exit1+0.35R+0.35R
Total10+-1.14R+-11.38R

Attempt Efficiency (Win Rate by Attempts)

AttemptsCampaignsWin RateAvg R / Campaign
1 attempt250%-0.33R
2 attempts250%+2.71R
3 attempts333.3%-0.72R
4 attempts10%-4R
5+ attempts20%-5R

Average Attempts / Campaign

2.9

Return Attribution

Right Tail (>30R)
+0.0R
Normal Winners
+7.4R
Breakeven (0-5R)
+2.0R
Losing
-20.8R
Right Tail (>30R)
+0.0R (0 campaigns)
Normal Winners
+7.4R (1 campaigns)
Breakeven (0-5R)
+2.0R (2 campaigns)
Losing
-20.8R (7 campaigns)

Total R Gained

+-11.38R

Campaign Risk Health

Worst Campaign

-5.00R

Setup 8

Avg Losing Campaign

-2.98R

average of 7 losses

Max Drawdown (R)

-20.00R

peak to trough

Max Drawdown Duration

6

campaigns

Max Consecutive Losing

6

campaigns

Drawdown recovered vs total R gained20.00R lost · +-11.38R gained
Max DD: -20.00RRecovery Factor: -0.06×

Failure Mode Summary

Exit ReasonCount%
Structural Invalidation770%
Panic Exit220%
Breakeven Exit110%
Total10100%

Key Takeaways & Actionable Insights

Strong Edge

Positive expectancy (+-1.14R) driven by high payoff ratio and moderate returns.

Improve Entry Timing

1-attempt win rate is 50%. Earlier entries could reduce total attempt cost per campaign.

Manage Failure Mode

Structural Invalidation is the #1 cost driver (7 campaigns, -18.3R total). Tighten invalidation criteria.

Leverage Convexity

Top 0 campaigns generated 0.0% of returns. Keep seeking right-tail opportunities.

Monitor Drawdowns

Max drawdown of 20.00R over 6 campaigns. Maintain risk discipline.